Real estate development requires skills in project
management, land prospecting, land and housing law, sales, marketing, finance,
communication and, of course, construction. Real estate development has many
stages depending on how each agent in the sector wants to handle them, and
here, real estate professional Jack Bistricer, lists the three main stages.
Land Search
Since the main objective of a real estate developer is to
sell his project, the location of the land is a key factor that should not be
overlooked. Land research here refers to the construction of primary,
secondary, or tertiary residential, office, or commercial buildings.
In this first step, the real estate developer uses all his
knowledge about urbanism. He will also use his ability to negotiate well to get
the best price on the land he wants.
In addition to the location, the intrinsic quality of the
land must also be taken into account when determining the success or not of a
real estate development project. To evaluate this intrinsic quality, the real
estate developer must carry out a market study on the area where the land is
located.
Land Prospecting
As Jack Bistricer, the CEO of the Talisker Corporation has
specified previously, the real estate developer will have to take care of the
prospecting of the land himself. In fact, the land is the raw material of it.
Naturally, the profitability of real estate development will
often be conditioned by the quality of the land to be built. Thus, during its
prospecting, land must be acquired at a reasonable price that allows for
profit. The land should not have large or many flaws, such as pollution.
There are many ways to find quality land. You can opt for
direct consultation, either by negotiating directly with people, attending
auctions or publishing calls for tenders.
You can also go through real estate agencies. In fact, this
type of land broker can have interesting businesses and has a lot of information
about land sellers.
Regarding the quality of the land, some basic criteria must
be taken into account, among which are the location, the equipment, the access,
the tranquility, the immediate neighbors or even the charm and notoriety.
Market Research
The market study complements the diverse information
gathered during land prospecting. In addition, it will have a great impact on
the success of the real estate project.
Therefore, real estate executive Jack Bistricer explains, this
study will focus on the demand assessment. This will involve obtaining
information on the population, socio-professional categories, housing stock,
land occupation status, as well as the mobility of the population in terms of
housing.
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